Tag Archives
Why marketing for women needs a reality check
n the world BC (Before Crisis), we were witnessing the liberation of women from the self/ society/male imposed limitations. The MeToo movement created an …
Fashion as a personal brand building tool
When you build a brand, you start by creating the so called “Brand Framework” which establishes the brand positioning – everything the brand stands for. …
Maria Zioga – I really felt like a super model that day
“This project helped me find strength. I really felt like a super model that day!” Vivamost talked to Maria Zioga, last week. She was one of …
Zori Ivanova – 21 Days of Real Women
Vivamost: Zori, in November last year you exhibited 21 photos of women in Lausanne, can you tell our readers how you got the idea for this project? Zori: The …
9 Tips to get over the impostor syndrome
“I was a brilliant student, I have a bunch of diplomas, I have a dream job … I have done everything to be proud of my education and professional …